SF Environment had a story to tell.
The transportation team of the Department of the Environment was instrumental in starting the City Cycle program, a bicycle sharing program available to City and County of San Francisco government employees. Check it out here. They needed a logo to identify the program.
This design is a poster that will designate reserved bicycle parking areas.
and, here’s a poster that will be used to advertise the program:
Here’s a previous iteration of the image used for the poster: