Umami Burger making the leap up to San Francisco – Paolo Lucchesi
-could this be the burger for which we’ve been waiting? We have a reverence for the umami here at MUS•e•YUM (probably why we were so entranced by the huitlacoche and mushroom quesadilla so much at Papito) so when we read that the concept behind this burger is the amplification of the umami of it, right down to the umamification of the ketchup, Umami Burger had our attention. The Japanese were the ones that identified the umami flavor, a fifth to add to the four for which we have receptors on our tongues: sweet, sour, salty and bitter. Think of it as “savoury”. By focusing on umami, owner Adam Fleischman just might have hit upon a way to make a good burger great, by scientifically focusing on the component of the taste that burger lovers crave. Hot. He’s certainly been able to create a following in LA. Look for the Umami Burger outpost to open on Scott Street in the Marina, details to follow next week.
Check out the following article on SF Gate’s Inside Scoop, by Paolo Lucchesi:
And a review of the burger, named Best in America 2010 by GQ Magazine: